Innovation
Ahlstrom’s business is characterized by a large, decentralized customer base with specific needs. On Group level, 20 biggest customers generate approximately a quarter of the net sales. In order to be able to competitively serve a customer base like this, it is vital that Ahlstrom is able to offer highly tailored solutions. None of Ahlstrom’s products are off-the-shelf, but are made according to stringent customer specifications.
Ahlstrom works in close cooperation with its customers in product development in order to ensure an optimal time-to-market. Ahlstom’s innovation and R&D activity focuses on customer-driven innovations and product improvements.
Topical innovations
- Expertise on high performance materials giving a competitive advantage
- In 2011, 14% of net sales were generated by new products
- Ahlstrom Easylife® Wallcover facings range
- Providing unique textures and compatibility for high quality printing
- Fine fiber filtration
- Enhancing dirt handling capacity with more accurate and efficient filtering
- Ahlstrom BVB™ fabric used in surgical gowns
- Providing unbeatable protection, comfort and ease of use for the medical profession
- Ahlstrom Hydraspum® Dispersible product for wipes
- Developing wipes that can be flushed away whilst maintaining a convenient and pleasant wiping experience
- Inkjet printing for outdoor advertising
- Providing better stretch and higher strength in tough environmental conditions